In the world of soft drinks in Morocco, one name stirs a deep nostalgia across several generations: La Cigogne. This soda, once a staple in cafés and grocery stores throughout the Kingdom, left its mark from the 1960s to the 1980s with its unique taste and iconic logo. After disappearing for decades, La Cigogne made an unexpected and remarkable comeback this summer, reviving a beloved piece of popular heritage that many thought was lost forever.
Sweet diet and diabetes : the alarm was sounded a few years ago, but Morocco chooses to look elsewhere. While in France the «soda tax» has been toughened up, in Morocco, the government still struggles to lift subsidies on the sugar bought by the soda industry.