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The slogan and visual identity of Morocco, Portugal, and Spain's bid to host the 2030 World Cup, «YallaVamos 2030», were unveiled on Tuesday in Lisbon. The event, attended by the presidents of the football federations, showcased the bid's pillars, narrative, official website, video, and social media pages.
Central to the presentation was the visual identity of the «YallaVamos 2030» bid. The coordinating committee drew inspiration from a simple, colorful art style shared by artists from the three countries and continents. The visual identity, characterized by arcs of solid red, yellow, green, and blue, pays tribute to the colors of the three flags while symbolizing the elements of nature.
The commission further emphasized that «Morocco, Portugal and Spain link the coasts of Africa and Europe, the Mediterranean and the Atlantic, welcoming the world to the crossroads of civilizations. Three countries with a shared history, culture, geography, and ambition, which are individually unique, but collectively intertwined».
The joint Morocco, Portugal, and Spain bid was formally initiated in October with the signing of a declaration of intent at the Mohammed VI Football Complex in Salé. On October 4th, the FIFA Council unanimously selected their bid as the sole candidate to host the 2030 FIFA World Cup.
