Inwi takes home three awards at the 2024 African Cristal Festival

Inwi won three awards at the African Cristal Festival 2024, held in Casablanca on September 27. The first award was in the «Long Term Creativity» category, recognizing its collaboration with comedian Hassan El Fad, particularly through his iconic character «Kabour». In the «Social & Influencer - Best Use of Instagram» category, Inwi was awarded for its collaboration with content creator Adil Taouil.

The third prize was given in the «Innovative Media Award» category for the «FOOH JO 2024» digital activation, a campaign supporting the U23 national team. For the operator, these awards highlight its ability «to innovate and make a lasting mark on the African advertising and digital landscape».

The African Cristal Festival showcases the creativity and innovation of brands at a continental level by rewarding impactful advertising campaigns. Today, it is a benchmark event in the African advertising, communications, and media ecosystem.