Zambian artist Sampa The Great has made her mark on the international stage by blending hip-hop, jazz, rap and traditional African sounds. From Australia to Coachella in the United States and Glastonbury in the United Kingdom, this global figure of zamrock has been celebrated for her creativity, which she is showcasing for the first time in Morocco as part of the Mawazine festival.
DJ Lady S found her way to the decks as a teenager in Antwerp, Belgium. Inspired by her DJ brother, she went on to become a pioneer on the international scene, where she has been making her mark for more than 20 years, from Dubai to Paris, Tokyo, Ibiza and beyond. At the 2026 World Cup, she mixed for supporters of Morocco and Brazil.
Graffiti artist Said Sabbah, known as DAIS, began his journey in Meknes through hip hop culture and quickly turned street art into a full-time pursuit. In recent years, he has expanded his practice by painting on Moroccan carpets, blending graffiti with traditional craft to create a distinctive artistic signature.