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European digital services leader Inetum partners with Morocco to create 1,500 jobs

DR
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European digital services company Inetum signed a memorandum of understanding with Morocco on Monday in Rabat to expand the group's activities in the kingdom, creating 1,500 jobs by 2027.

Signed by Jacques Pommeraud, Chairman and CEO of Inetum Group, Minister Delegate for Investment Mohcine Jazouli, Convergence and Evaluation of Public Policies), and Minister Delegate for the Digital Transition and Administration Reform Ghita Mezzour, this agreement will cover a provisional investment of over 50 million dirhams.

The memorandum of understanding aims to «strengthen cooperation between Inetum Group and the Kingdom of Morocco to achieve common strategic objectives, including supporting Morocco's digital transition by investing in advanced technologies, developing innovative services and creating high-skilled, high-value-added jobs», reads a press release sent Monday to Yabiladi.

The project is also expected to develop nearshore by improving customer service with a better investment/efficiency ratio, as well as accelerate the integration of Generative AI into all types of clients. It also aims to support the local growth of IT needs, in line with the country's economic development, the statement said.

«Morocco, ideally positioned close to Europe, is a cornerstone of our global strategy. Our goal is to invest sustainably in Moroccan human and technological potential. Inetum's tripling of its workforce in Morocco by 2027 offers an opportunity for highly qualified professionals in Morocco. We also plan to set up a Purchasing service center in Casablanca, which will become an operational center for the entire Inetum Group», said Jacques Pommeraud, Chairman and CEO of Inetum Group.

«This partnership announced between Inetum and Morocco promises the creation of 1,500 high-value-added jobs for young Moroccans, in different regions of the country. This ambitious project is aligned with the continuous upgrading of the outsourcing sector, and testifies to Morocco's growing attractiveness for investors in the digital field, thanks to the qualified human resources, government support, and quality infrastructure that our country has», said Ghita Mezzour, Minister Delegate for the Digital Transition and Administration Reform.

Inetum has been established in Morocco since 2003 and has a FabLab, opened in 2021 in Casablanca. Inetum currently employs 800 people in Morocco.

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